Sales

Times have changed and so has the role of hotel sales. PTG Consulting can help you create the right structure and deployment to strengthen your market position and revenue potential. We can create, train, and mentor sales teams resulting in long-lasting behavior changes and measurable results that work in today’s world. Learn how to tap into new markets, shift business mix, and enhance your team deployment with a focus on efficiency and revenue optimization.

Our sales representation is for independent, luxury hotels looking to expand their reach in a very customized, measurable, and proven way. We help you create strong brand awareness and drive revenue directly to your hotel.

Identifying goals and objectives helps us develop a unique plan that focuses on our clients’ target markets and accounts so we can execute strategies that win business and create lasting loyalty.

In support of our hotel clients and their openings, we create comprehensive sales and marketing strategies that reach target markets and accounts, develop and manage critical timeline planning, and implement new sales systems.

Understanding how important group business is to many destinations, we work with venues and develop personal relationships with conference agents and direct corporate bookers to source qualified leads and relevant opportunities for our clients.

By assessing our clients’ current products and services, as well as sales and marketing initiatives, we are able to enhance their leisure sales efforts by mapping out a plan towards targeting luxury travel advisors and travelers.

We work with our clients’ sales and revenue teams to develop the right pricing structure and offers. We then manage and respond to leads to leverage new sales opportunities.

We manage both group and corporate requests for proposals so our clients can capitalize on growth opportunities.

For our travel and hospitality clients, we start by assessing existing infrastructure and needs to determine what target audiences and solutions will create the most impact.

Key Activities

• Develop an understanding of infrastructure
• Understand project needs

The second stage in our sales process for travel and tourism clients is to develop custom, measurable, and actionable strategic sales plans in multiple markets and educate our clients' on their benefits. For hospitality clients, we develop a sales plan and educate stakeholders to gain feedback.

Key Activities

• Communicate with local businesses
• Gain insights from stakeholders
• Develop sales incentives

For travel and tourism clients, the next stage of our process is to determine which associates, companies, or PCOs (Professional Conference Organizers) so we can identify the correct groups before recommending long-term solutions. For hospitality clients, we identify booking agents and travel advisors and approach them with our clients’ unique sales pitch.

Key Activities

• Connect with correct leads
• Create a viable sales list

In this final stage, we close the sale for travel and tourism clients. We work with hoteliers across the destination to find the best rate and identify vendors to provide other necessary solutions. On the hospitality end, we execute sales plans and start to gather bookings.

Key Activities

• Close sales
• Creative troubleshooting when necessary